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About hibi

hibi

hibi means ‘day to day’, or daily, in Japanese. It was given with the hope that you will keep hibi incense around you every day and freely enjoy its fragrance, matching each day’s mood or occasion. The logo’s design combines two of the Chinese character ‘日’ (day) set next to each other.

The incense of Awaji Island and the matches of Harima:
These two traditional industries of Hyogo Prefecture first encountered each other in 2011. The collaboration started with the idea of an incense that could be lit like striking a match, and was followed by 3 years of trial and error. An aromatic product with properties of strength and fragrance was developed, which did not break even when struck like a match.

The names of products and packaging were developed to convey the sensibility of today’s Japan. All those things were ‘designs’ to create a new way of enjoying fragrance.

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OPENING HOURS

Monday - Saturday
10.30 - 18.00

Sunday
12.00 - 18.00


ADDRESS

Elandsgracht 59, Amsterdam

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Misc Store supports
climate change solutions
& plants a tree for every order

Importing from countries as far as Japan & shipping worldwide has more of an impact than we would like.
That is why we plant a tree for every order + we plant an additional 2 trees each day.

Furthermore, we offset the individual carbon footprint of our staff, including travel per individual under 8,000 km by car or 2 short-haul return flights annually, by funding climate change solutions through Ecologi.

Investing in projects focused on carbon avoidance is not the same as simply buying carbon offset certificates, that is why we have chosen to work with Ecologi.

Read more →

Climate projects supported by Misc Store

Using waste biomass to produce electricity in Chile

Small scale onshore wind in India

Protecting lowland peat forest in Indonesia

Producing electricity from solar energy in Vietnam

Protecting and restoring forests in Papua New Guinea

40+ more